Nobody Wants To See Tron
Despite the marketing juggernaut of Disney, nobody wants to go see Tron Legacy next weekend. According to The Hollywood Reporter, Tron is tracking far below industry hopes and looks to pull in only $35 million its opening weekend. Considering the rumored $300 million dollar budget, Disney cannot be happy about this number especially with sequels and a television series already in development. Such a low box office projection is surprising considering the fervor that seemed to be building since the FX text premiered at Comic Con a couple of years ago. Maybe it’s a case of backlash from all the promotion, maybe it’s a weariness of 3D, or maybe Tron is a property that has limited appeal outside of the devoted fanbase. In any case, it’s likely that Tron Legacy will be a subject of debate for years to come as either an ambitious reboot of a franchise, or an epic financial disaster.
Disney can count on making at least $15 opening weekend from Tron Guy
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